96black Blog
Digital Marketing
Metadata know-how
The way to un-geek-i-fy the meta data is to simply describe it as a summary of the website and a condensed description of your pages that allows search engines and potential visitors to quickly understand your website content… Read More
Google Analytics features to consider using
Google Analytics, free and easy to install software, provides you with a great amount of data that allows you to understand your target audience and interact with them in the most efficient way. The power of statistics simply can’t be underestimated… Read More
Writing Tips and Tools
Writing effective web content is really difficult. If you’re reading this it’s possible you’ve been handed a website’s worth of content to write and are desperately looking for help… Read More
Is your digital strategy ready for the Christmas rush?
Whether you are running an entirely online business or have a simple online presence, fine-tuning your digital strategy for the Christmas rush can save on stress and drastically improve sales over the holiday period. Here are our top tips for fine-tuning your digital strategy for Christmas.… Read More
Brush up, fertilise and plant!
All of the latest research shows that customers are very digital savvy and every year the number of customers using the internet to research products and services grows… Read More